Both types of signs promote Measure L, the $98-per-parcel tax initiative on the ballot in the Fremont Union High School District. But the signs advertise two different ballot measures in their respective communities—Measure P in the Sunnyvale School District; and in the Cupertino Union School District, the similar parcel-tax proposal up for election is Measure O.

Fremont Union is teaming up with each district separately to pass all the ballot measures in tandem. Both sides of the campaign are jointly using a sign designed by Tramutola Public Motivation Strategies, the group that has been consulting with all three districts on their measures.

"We don't want to be competitive with the other measure, because one might be defeated. Both school districts really need the money," says Virginia Jian, one of three co-chairs of Support Our High Quality High Schools. Jian is pitching in with the Cupertino side of the campaign. "We just want to raise everyone's awareness, and we hope that they have questions."

Information on both measures will be available at the Cupertino campaign headquarters, located on the sixth floor of Tower Three in the new Cupertino City Center, in a space donated for the duration of the campaign by building owner Prometheus Properties. The campaign kicked off on Aug. 31 at Quinlan Community Center because available space wasn't found until just recently.

"High school kids were already helping us make lawn signs at Creekside Park before we got the headquarters, because we didn't want to wait," Jian says. Volunteers and local businesses have largely donated the furniture and supplies inside the campaign office.

A phone bank will get going on Sept. 20 to drum up support for both measures. Right now, activities include soliciting area groups and businesses to raise the $160,000 needed to run the campaign, as well as stapling and delivering yard signs.

"We've got 5,000 yard signs," Jian says. "We want to put them on everyone's lawns."

Campaign meetings will take place every Wednesday from 5 to 6 p.m. at the headquarters, located at 20400 Stevens Creek Blvd. For more information, call 408.446.2175.